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About Us


Our Team

Red DotMarilyn Schaffer
President & CEO

Red DotLisa Boccaccio
VP, Communications

Red DotTonja Terterian
VP, Technology

Red DotJason Atkins
Senior Advisor

Red DotKeith Andrew
VP, Finance

Red DotJessika Francis
Account Coordinator

Red DotParul Bharadia
Account Coordinator

Red DotJordan Duda
Technology Coordinator
Space

Marilyn SchafferMarilyn Schaffer | President & CEO

Marilyn has effectively reengineered her musical background into the art of marketing. Since 1995, Marilyn has been orchestrating marketing campaigns that resonate and inspire. With a keen business sense, Marilyn has played an integral role in developing a diverse array of business brands both as founder and CEO of NEO Communications and as Vice President with GPC, an Omnicom (NYSE: OMC) firm that acquired NEO in 1998.


Career highlights include:

  • In May 2000 Marilyn launched the world’s first Internet Computing Company in Boston, New York and San Francisco. The company’s market capitalization grew to US $400 Million within the first two days of trading on the NASDAQ.

  • In June 2000, Marilyn led the team to secure a position for the CEO of a major technology client on a United Nations Panel addressing issues surrounding the digital divide. Preceded by a New York media tour, the event drew significant global attention including a pre-event reception attended by Ms. Hillary Clinton.

  • In July of 2001, Marilyn led a new business team to win Agency of Record Status for a client most coveted by GPC competitors throughout North America. The business, worth in excess of seven digits annually, was competed for by more than fifteen agencies from Canada and the United States.

In April 2006, XT+M was officially launched leveraging Carolyn Kepcher, a senior Vice President of Trump International and celebrity from the reality television show, The Apprentice. With every Canadian key media outlet present for Ms. Kepcher’s Toronto event, XT+M, by association, made the news.

Marilyn’s mission is to help get XT+M clients NOTICED.

      

Lastest Speaking Engagement:

My Charity Connects - June 2009
Keynote Speaker

Welcome Remarks and Panel Discussion: Word on the Wire – Themes & Trends in Philanthropy from CanadaHelps on Vimeo.